Team
A small firm, built to grow
Islandwise is a small Charlottetown firm built around one method. Today it is led by its founder.
Photo: Peter McDougallPeter McDougall
- Founder and CEO, Islandwise
- Moved to PEI five years ago and calls the Island home
- Grew up around the family's golf and hospitality businesses
- Finishing a degree at UPEI while building the firm
- Builds with AI tools, from a conversation about where the hours go
- Photographs the Island; the harbour photo here is his
I'm not the one writing the code. I'm the one who finds which hours to go after, prices them on what they're worth, and makes sure nobody's job is the thing we cut.
I started Islandwise because I kept meeting Island business owners doing work by hand that a simple tool could do for them, and nobody local was building those tools in a way a small business could afford. The method is the same every time: find the hours, agree what the work is worth, build the tool, and stay through the first season.
Growing the team
Room at the table
The firm is set up so that consultants who know a kind of Island business can work under the same method as it grows: tourism and hospitality, trades and transport, retail and services. People who build and look after software have a place here too.
There are no posted roles yet. If this sounds like you, we'd like to hear from you.
